Anything & Everything .....Advertisements..2

It's official now (yeah you can take my word for it...after all its anything and everything) that Airtel runs the most pathetic ad campaigns. Examples? Ever scene that Kareena Kapoor Ad for Airtel HD? What sense does it make? Dish TV runs a better Ad ..but that's not what I am going to write about.

One worst ads to catch my fancy is the Airtel 3G Bangkok ad....I am still trying to figure what one is to comprehend (in simple words understand) out of the ad. You won't believe it I have seen it quite a number of times (thanks to IPL) to register what the ad is all about.

No script (father, mother and son - a perfect ploy gone haywire), no punchlines that connect well to the tagline (well they actually do have a catchy tagline....dil jo bhi chaye...pass laye) but one look at the ad you won't even like to watch it again, forget it getting closer to your heart.

After all the bashing let me say something good too....for I am not expert, just a common man writing to express himself. The only ad that I liked from the Airtel stable was the one featuring SRK ...about the question which very typically every Indian cricket crazy fan keeps on asking whenever a cricket match is being played. Score Kya Hua....it goes perfectly well with the tagline....aren't we Indians a cricket crazy nation with Cricket close to our hearts.

I will leave on that...till then keep track of Airtel's score of indifferent ads.

Before really calling a it day would like to mention its competitor who are running some really good ad campaigns...especially Idea (Idea 3g) and Tata DOCOMO (Keep it Simple, Silly) and even Vodafone (Superhero ZooZoo)..Airtel better catch up and if you have read this far, you will now understand why Airtel Ads are pathetic.

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